Aakriti Bansal in

Aakriti Bansal

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Founder at Torchlight
📍 Gurgaon, Haryana, India

Aakriti Bansal is the founder of Torchlight, a marketing and business consultancy. An MBA graduate from IMT Ghaziabad, her career includes marketing roles at major brands like LOréal and Noise. She partners with companies to drive growth through strategy and execution.

Outside of her consultancy, Aakriti is a content creator, author, and philanthropist. She hosts the "Backstage" podcast on marketing, writes for a LinkedIn community of over 60, 000, and is the founder of the Sevam Foundation, an NGO focused on education.

She authored the book "Gita on the Go, " which applies the timeless wisdom of the Bhagavad Gita to modern lifes challenges.

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Experience
3 Years
Current Role
Founder
Job Level
Leadership
Location
Gurgaon, Haryana, India
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Aakriti cares about

Brand Storytelling
Analyzes how brands like Apple and Starbucks create emotional connections, focusing on the feelings they evoke rather than just product features.
Consumer Psychology
Explores the psychological drivers of purchasing decisions, such as the 'Left-Digit Bias, ' to understand how brands can effectively influence consumer behavior.
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Career

Work history

6-2024
Founder
Torchlight
1-2025
Director, Marketing
Auric Lifestyle
1-2023 - 6-2024
Manager- Marketing & Brand Partnerships
Noise
7-2022 - 12-2022
Management Trainee
L'Oréal
8-2021 - 9-2021
Short Term Project
NIVEA INDIA
In the press

Media appearances

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Education
2020 - 2022
Master of Business Administration - MBA
Institute of Management Technology, Ghaziabad
2015 - 2018
Bachelor of Science
The NorthCap University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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