Aakriti Sethi

Co-Founder at STAC Fine Jewellery

📍 Mumbai, Maharashtra, India

Aakriti Sethi is the Co-Founder of STAC Fine Jewellery, a Mumbai-based D2C brand she started in 2018. She focuses on making minimalist 18k gold and diamond jewellery for everyday wear, filling a market gap between heavy traditional pieces and costume jewellery. She holds an MSc from The London School of Economics.

Leveraging a background in the non-profit sector, Aakriti transitioned into entrepreneurship after identifying a need for practical, high-quality jewellery. Her previous experience includes roles focused on resource mobilization for educational trusts and volunteering, reflecting a strong interest in social development and community-focused initiatives.

She co-founded her company with the mission to create "fine jewellery for you and not your bank locker. "

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Experience

12 Years

Current Role

Co-Founder

Job Level

Leadership

Location

Mumbai, Maharashtra, India

Personality Overview

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Priorities

Topics Aakriti cares about

Accessible Fine Jewellery

Co-founded STAC to provide minimalist, high-quality gold and diamond jewellery designed for daily wear, moving beyond traditional occasion-based pieces.

D2C E-commerce

Her venture, STAC Fine Jewellery, operates as an online-only, direct-to-consumer brand, focusing on reaching customers across India through digital platforms.

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Career

Work history

1-2018

Co-Founder

STAC Fine Jewellery

11-2015 - 5-2017

Volunteer

Herb It Forward Foundation

10-2011 - 4-2015

Executive Resource Mobilization

K.C. Mahindra Education Trust - Project Nanhi Kali

In the press

Media appearances

Inspire | Aakriti & Rashi, Co-founders – STAC Fine Jewellery. Featured in Apple Podcasts

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[100 Emerging Women Leaders] These women entrepreneurs ... (featuring Aakriti Sethi, Co‑Founder, STAC Fine Jewellery). Featured in YourStory

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Education

2010 - 2011

MSc NGOs and Development

The London School of Economics and Political Science (LSE)

2007 - 2010

BSc Philosophy

University of Warwick

Social presence

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