Aaron Shaffer in

Aaron Shaffer

Enthusiast · DISC type i
Director of Marketing at Avivo
📍 Minneapolis, Minnesota, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
25 Years
Current Role
Director of Marketing
Job Level
Mid-senior
Location
Minneapolis, Minnesota, United States
Personality Overview

How Aaron shows up

Amiable & Agreeable
Optimistic
Story Driven

They are generally friendly, so be careful when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals.

Priorities

Topics Aaron cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2-2017
Director of Marketing
Avivo
3-2014 - 6-2018
Social & Digital Media Volunteer
Midtown Greenway Coalition
1-2015 - 2-2017
Social Media & Digital Media Coordinator
Goodwill-Easter Seals Minnesota
8-2011 - 2015
Meteorologist, Multimedia Journalist, Social Media Content Writer
Medialogic Group/WeatherNation TV
12-2009 - 7-2011
Meteorologist, Reporter, Storm Chaser, & Photographer
Sinclair Broadcast Group
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2002 - 2006
BS
University of Wisconsin-Madison
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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