Aashima Grover in

Aashima Grover

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Digital Marketing Specialist at Octapharma Canada
📍 Toronto, Ontario, Canada

Aashima is a digital marketing specialist at Octapharma, helping brands drive growth through data-driven narratives. With experience in hospitality, pharma, and telecom, she has led major initiatives like the Radisson RED brands market entry in South Asia. Colleagues describe her as diligent, creative, and innovative.

Her posts show a keen interest in effective leadership communication and the potential of AI to reshape marketing. She is passionate about amplifying new clinical evidence to improve patient outcomes.

She highlighted that it takes an average of 16 years for a patient to get a diagnosis for Von Willebrand Disease after their first symptom.

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Experience
12 Years
Current Role
Digital Marketing Specialist
Job Level
Junior
Location
Toronto, Ontario, Canada
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Aashima cares about

AI in Marketing
Her profile and certifications show a strong interest in the evolving use of Generative AI and AI-powered advertising in marketing operations.
Pharmaceutical Marketing
Her current role and recent posts focus on advocating for practice changes and amplifying clinical evidence to help undiagnosed patient populations.
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Career

Work history

1-2024
Digital Marketing Specialist
Octapharma Canada
10-2022 - 12-2023
Marketing Manager
Magnuson Hotels
6-2021 - 5-2022
Senior Manager, Brand and Marketing
Radisson Hotel Group
3-2020 - 5-2021
Senior Manager, Public Relations
Weber Shandwick
12-2014 - 2-2020
Marketing Manager
airtel
In the press

Media appearances

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Education
Bachelors BA (HONS)
Delhi University
Master's degree
Indian Institute of Mass Communication, Delhi
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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