Abby Lovinger

Commander
DISC Type : D

Director, Email at National MS Society

Greater Boston, United States

Overview

Abby has no verified overview

Personality Overview

Very Quick

Decisive

Impact-Driven

They are not always relationship oriented.  They like to move fast and expect the same from others. More than the product, they care about the impact of the product.

Topics They Care About

Abby has no verified topics they care about

Media Appearances

Abby has no verified media appearances

Work History

12-2025
Director, Email at National MS Society
5-2024 - 12-2025
Senior Director, Digital Engagement at UMass Boston
4-2020 - 2-2024
Director of Digital Marketing at The Trustees of Reservations
6-2019 - 4-2020
Digital Fundraising Strategy Consultant at Grand Army Advisors
4-2015 - 5-2019
Director, Digital Communications at Boston Children's Hospital

Education

2019 - 2019
Digital Director from Arena Education
BS from S.I. Newhouse School of Public Communications at Syracuse University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Greater Boston, United States Job Level : Mid-senior Designation : Director, Email at National MS Society
URL has been copied!

Insights For Selling To Abby

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Objectively showcase the impact that your product creates

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t take too much time in sending them information if they ask for any
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Abby is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Abby

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Abby move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Abby take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Abby

Personality Compatibility


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