Alex Hawkins in

Alex Hawkins

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Owner and Coach at Red Fox Coaching UK
📍 Shoreham-By-Sea, England, United Kingdom

Alex Hawkins is a commercial, turnaround, and procurement leader turned executive coach with over 25 years of experience delivering £1bn+ in savings. Holding an MBA from the University of Brighton, he now owns Red Fox Coaching. Colleagues describe him as an inspirational, forward-thinking, and customer-focused leader.

Drawing from his personal journey of overcoming cancer and navigating life with ADHD and dyslexia, Alex brings a unique perspective to his coaching. He emphasizes resilience and self-leadership, using his own experiences with burnout and recovery to help others achieve personal and professional breakthroughs.

He led the commercial scale-up of UKs Lateral Flow Test manufacturing during the pandemic, increasing production capacity by 3000%.

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Experience
28 Years
Current Role
Owner and Coach
Location
Shoreham-By-Sea, England, United Kingdom
Personality Overview

How Alex shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Alex cares about

Leadership Development
As the owner and coach at Red Fox Coaching, his work is centered on developing leaders and teams through his 'Vision, Voice, Voom' framework.
Personal Resilience
He openly discusses his experiences overcoming cancer, burnout, ADHD, and dyslexia, incorporating these lessons on resilience into his coaching philosophy.
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Career

Work history

10-2024
Owner and Coach
Red Fox Coaching UK
6-2024
Coach & Trainer
ACS Performance
9-2022 - 4-2024
Senior Project Manager
Network Rail
6-2021 - 10-2022
Commercial Lead
UK Health Security Agency
2-2020 - 7-2021
Health and well-being
Career Break
In the press

Media appearances

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Education
Master of Business Administration - MBA
University of Brighton
Sales Directors Program
Cranfield University
Bachelor of Arts - BA
London South Bank University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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