Alex Polovoy

Enthusiast
DISC Type : i

Email Marketing Manager at EXL

Philadelphia, Pennsylvania, United States

Overview

Alex is an email marketing manager with deep experience in B2B ABM lead generation programs for major technology and finance clients like Oracle, Google, and Thomson Reuters. He is a Temple University graduate with a Bachelor of Business Administration and holds a digital bookkeeping certification.

Outside of his marketing career, Alex recently co-founded A&M Bookkeeping Pros to help small business owners manage their financial records. He is an avid supporter of the Philadelphia Eagles and his alma mater, Temple University, indicating strong ties to the Philadelphia area.

Unique fact: Alex is an entrepreneur, having recently launched his own bookkeeping business while maintaining his full-time role in marketing.

Personality Overview

Amiable & Agreeable

Story Driven

Consensus Focused

They prefer to build relationships rather than staying totally transactional.  They agree with others often, so exercise caution when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

B2B Lead Generation
He has extensive experience managing multi-million dollar B2B ABM lead generation programs for high-profile clients like Oracle, Cisco, and Google.
Email Marketing
His current role is Email Marketing Manager, and he has previously managed dozens of email and SMS campaigns simultaneously in Salesforce Marketing Cloud.
Small Business Finance
He recently co-founded A&M Bookkeeping Pros, a firm specifically designed to help small business owners maintain their financial records and grow.

Media Appearances

Alex has no verified media appearances

Work History

11-2024
Email Marketing Manager at EXL
5-2021 - 4-2024
Senior Marketing Program Manager at pharosIQ
1-2021 - 5-2021
Associate Director, Marketing at Freedom Mortgage
3-2020 - 1-2021
Senior Marketing Program Manager at MRP
5-2018 - 3-2020
Marketing Specialist at MRP

Education

Bachelor of Business Administration - BBA from Temple University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Philadelphia, Pennsylvania, United States Job Level : Middle Designation : Email Marketing Manager at EXL
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Insights For Selling To Alex

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Ask them how their day is going or exchange some other pleasantries
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alex is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Alex

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Alex move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Alex take some risk or not?

  • They can take some low-probability risks if needed.

You And Alex

Personality Compatibility


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