Alexander Bellin
Login to view DISC.Alexander Bellin is a Member of the Board of Directors at Deichmann SE, Europes largest shoe retailer. He drives the companys digital transformation, overseeing marketing, omnichannel commerce, IT, and digital innovation. A graduate of WFI-Ingolstadt School of Management, he previously scaled ABOUT YOU as Chief Revenue Officer from its inception to IPO.
Outside of his corporate role, Alexander has a notable interest in the gaming world, stemming from his childhood. He actively connects this passion with his professional life, leveraging gaming culture for innovative marketing activations. He is also an advisory board member and private investor for GMPVC German Media Pool, supporting tech startups.
He revisited Gamescom, a major gaming convention, after a decade to launch a marketing activation for Deichmann.
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