Ali Hake

Energizer
DISC Type : I

Integrated Marketing Strategy Lead at Bose Corporation

Minneapolis, Minnesota, United States

Overview

Ali Hake is an Integrated Marketing Strategy Lead at Bose, driving global campaigns and content strategy. With a background in Business Administration from Southern Illinois University Edwardsville, she excels at connecting creativity with data. Colleagues describe her as dependable, thoughtful, and articulate.

Her previous experience includes leading shopper marketing programs for major CPG brands like Mars Wrigley Confectionery and KIND.

Personality Overview

Informal

Enthusiastic

Big Picture Person

They are really good at seeing what the long-term impacts of their decisions could be.  They are always positive and upbeat, so take their promises with a pinch of salt. They are friendly, approachable and love to make new connections.

Topics They Care About

Integrated Marketing
Leads integrated marketing strategy at Bose, focusing on strengthening brand storytelling and driving business impact across global markets and channels.
Omnichannel Experience
Oversees campaign planning and content execution to deliver cohesive brand experiences across digital, e-commerce, and in-store environments for Bose.
Brand Storytelling
Focuses on connecting creativity with data to deliver meaningful brand narratives that resonate with customers and drive business results.

Media Appearances

Ali has no verified media appearances

Work History

5-2025
Integrated Marketing Strategy Lead at Bose Corporation
4-2023 - 4-2025
Manager, Global Reseller Content at Bose Corporation
3-2020 - 4-2023
Digital Marketing + Ecommerce Manager at Bose Corporation
4-2019 - 3-2020
Retail Marketing Manager at Bose Corporation
3-2017 - 3-2019
Account Supervisor, Mars Wrigley Confectionery at The Integer Group

Education

2009 - 2011
Business Administration in Marketing from Southern Illinois University Edwardsville

More Information

Social Presence :

Prographics :

Exp : 15 Location : Minneapolis, Minnesota, United States Job Level : Mid-senior Designation : Integrated Marketing Strategy Lead at Bose Corporation

Interested in

Sports

SIUE Softball

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Insights For Selling To Ali

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Invite them for a lunch or a drink/coffee
  • Do some small talk, ask them how things are going on their side

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid cutting into their flow
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ali is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Ali

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Ali move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Ali take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Ali

Personality Compatibility


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