Ali Pasha in

Ali Pasha

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Co-Founder at Xerix AI
📍 Dallas-Fort Worth Metroplex, United States

Ali Pasha is a Chief AI Officer and co-founder of NovoLab AI and Xerix AI, specializing in deploying agentic AI to convert manual operations into autonomous, revenue-generating workflows. He focuses on production-ready systems for industries like retail, real estate, and healthcare. He holds a Bachelor of Business Administration from the Lahore School of Economics.

He highlights helping a client resolve a single operational blind spot, preventing a monthly loss of AED 246,000 to 577,000.

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Current Role
Co-Founder
Location
Dallas-Fort Worth Metroplex, United States
Personality Overview

How Ali shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Ali cares about

Agentic AI Workflows
His entire professional focus is on designing and deploying autonomous, agentic AI systems that replace manual operations with efficient, autonomous workflows.
AI Deployment Risks
He frequently posts about the high failure rate of AI deployments, emphasizing that most fail when encountering real-world customer edge cases not covered in demos.
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Career

Work history

11-2025
Co-Founder
Xerix AI
11-2025
Co-Founder
NovoLab AI
12-2019 - 11-2021
Head of Business Development
Descon Oxychem Ltd
2-2018 - 6-2026
Co-Founder
Cherry Byte Technologies
5-2017 - 12-2019
Business Marketing Manager - Middle East & North Africa
Kansai Paint Private Limited
In the press

Media appearances

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Education
2008 - 2012
Bachelor of Business Administration (BBA)
Lahore School of Economics
2006 - 2008
Advanced Level
GCE
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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