Alice Benndorf in

Alice Benndorf

Critic · DISC type C
Head of Digital Marketing at Ford Motor Company
📍 Bonn, North Rhine-Westphalia, Germany

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
13 Years
Current Role
Head of Digital Marketing
Job Level
Mid-senior
Location
Bonn, North Rhine-Westphalia, Germany
Personality Overview

How Alice shows up

Information Seeker
Critic
Negotiator

They like to do things independently and don’t look for support from others. It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Priorities

Topics Alice cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

7-2024
Head of Digital Marketing
Ford Motor Company
4-2023 - 7-2024
Digital Marketing Specialist
Ford Motor Company
5-2016 - 5-2023
Strategy & Digital Marketing
BMW Group
7-2015 - 4-2016
Strategisches Marketing
TEAMWILLE GmbH
4-2013 - 7-2015
Media Planner
Serviceplan Gruppe für innovative Kommunikation GmbH & Co. KG
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2010 - 2011
Master in Management
Regent's University London
2006 - 2010
Diplom
Rheinische Fachhochschule Köln
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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