Alice Johnston in

Alice Johnston

Cheerleader · DISC type Is
Trend Forecaster and Cultural Analyst at WGSN
📍 United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
9 Years
Current Role
Trend Forecaster and Cultural Analyst
Job Level
Middle
Location
United States
Personality Overview

How Alice shows up

Cheerful
Listener
Story-Driven

They are more likely to go for proven solutions. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. Win-win scenarios can appeal strongly to them.

Priorities

Topics Alice cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2022
Trend Forecaster and Cultural Analyst
WGSN
2025
Copywriter and Creative Strategist
dottob
2019
Writer, Editor and Strategist
Freelance
2021 - 2025
UK Content Marketing Manager
Flower Council of Holland
2020 - 2020
Co-op Food Digital Editor
The River Group
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Master's Degree
City St George’s, University of London
Bachelor's Degree
University of Bristol
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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