Alyse Berson Lefkowitz in

Alyse Berson Lefkowitz

Cheerleader · DISC type Is
Vice President Brand Management at Bluestar Alliance
📍 New York City Metropolitan Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
23 Years
Current Role
Vice President Brand Management
Job Level
Senior
Location
New York City Metropolitan Area, United States
Personality Overview

How Alyse shows up

Affable
Listener
Story-Driven

They are more likely to opt for solutions that are proven in the market. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. Scenarios where both sides can come out as winners appeal to them greatly.

Priorities

Topics Alyse cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

3-2025
Vice President Brand Management
Bluestar Alliance
1-2022 - 3-2025
Director, brand management
Bluestar Alliance
2019 - 2020
Senior Director, Merchandising and Planning
Tharanco Group
2018 - 2019
Director Of Merchandising
Nina McLemore, Inc.
2015 - 2017
Director, Global Planning, Boys and Toddler Boys
Gap Inc.
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
BBA
The George Washington University
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

Other Bluestar Alliance Employees

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