Amalia Freedman in

Amalia Freedman

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Principal at Manzanita Consulting
📍 San Francisco, California, United States

Amalia Freedman is a strategic advisor and collaborative leader with over two decades of experience helping mission-driven organizations. As Principal at Manzanita Consulting and former CEO of RDA Consulting, she specializes in strengthening strategy, leadership, and culture. Colleagues describe her as a hands-on leader with a diligent, no-nonsense approach to problem-solving.

Outside of her professional life, Amalia is reflective about personal growth and milestones. She has shared insights on navigating the simultaneous transitions of her children gaining independence while she embarks on a new professional chapter, finding commonalities in these life changes.

She led RDA Consulting through its transition to an Employee Ownership Trust, a structure that formalizes the companys commitment to shared success.

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Experience
22 Years
Current Role
Principal
Job Level
Senior
Location
San Francisco, California, United States
Personality Overview

How Amalia shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Amalia cares about

Employee Ownership Trusts
As CEO, she led RDA Consulting's transition to an Employee Ownership Trust (EOT) and has spoken publicly about the process and benefits of this model.
Organizational Governance
Focuses on building effective governance structures, believing that you "don't design perfect governance from day one — you grow into it."
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Career

Work history

2-2026
Principal
Manzanita Consulting
12-2022
Chief Executive Officer
RDA Consulting, SPC
9-2022 - 12-2022
Acting Chief Executive Officer
RDA Consulting, SPC
1-2015 - 9-2022
Senior Director of Practice & Delivery
Resource Development Associates (RDA)
3-2009 - 1-2014
Senior Project Manager
Resource Development Associates (RDA)
In the press

Media appearances

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Education
1986 - 1991
B. A.
University of California, Berkeley
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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