Amit Patel

CEO and President at Rakuten International

📍 San Francisco, California, United States

Amit Patel is the CEO and President of Rakuten International, where he leads the companys global rewards and advertising businesses. He has a history of driving growth within the company, previously serving as CEO of Rakuten Rewards. Colleagues have described him as super smart and innovative.

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Experience

25 Years

Current Role

CEO and President

Job Level

Leadership

Location

San Francisco, California, United States

Personality Overview

How Amit shows up

Communication Style

Decision Approach

Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Priorities

Topics Amit cares about

Retail Marketing Strategy

He focuses on providing retailers with data-driven insights to help them refine strategies and maximize sales, especially during key holiday shopping seasons.

Strategic Partnerships

He actively brings together partners from retail, marketing, and publishing to foster collaboration and explore opportunities for mutual business growth.

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Career

Work history

7-2019

CEO and President

Rakuten International

2017

CEO

Rakuten Rewards

2-2014 - 2017

Ebates

5-2010 - 2014

Vice President, Product Management

Ebates

7-2008 - 5-2010

Senior Director, Solutions Management

Acxiom Digital

In the press

Media appearances

Unlock Your Superpowers To Super Success | EP 50 | Amit Patel – CEO, Rakuten International. Featured in Spotify

See now

Rakuten International's Global Expansion with CEO Amit Patel. Featured in YouTube

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Education

1996 - 2000

BSc

Loughborough University

Social presence

Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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Selling to Amit?

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How to run the call and the meeting
His cold-calling profile and exact script
How to write an email that lands
How to negotiate and close

Free. Takes 10 seconds. No card.

During a call or a meeting

Maintain high, positive energy and convey confidence

DON'T

Don’t ask too many questions in one go, weave them into the flow

Refer to interesting customer testimonials and stress on great customer experience

Reveal the full meeting playbookFree. 10 seconds.

When cold calling

Pattern Interrupt: Informal style, where you are talking in a friendly & casual manner, with a big smile on makes them want to speak to you.

Pace: Don't be too fast or too slow, stay in the middle. Sound like a 'brings happiness to others' person.

Reveal the cold-call scriptFree. 10 seconds.

When writing an email

Subject: Personalized, catchy

Length of mail: Long

Salutation: Yes (Something casual). Greeting: Yes (Say something interesting/unusual). Tone of words: Friendly, first-person. Bullet points: Avoid. Closing line: Build excitement. Complimentary close: Unique, pleasant. Overall messaging: Focused on the person and relationship

Reveal the full email formulaFree. 10 seconds.

Negotiating and closing

The secret to closing Amit fast: Relationship and rapport are valuable for them, but so is proven product value.

How fast will Amit move? They are not very fast decision makers, even while they continue to stay engaged.

Reveal the closing strategyFree. 10 seconds.

★

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