Amy Cheadle
Login to view DISC.Amy Cheadle is the Co-Founder and Sales & Marketing Director of The Northern Dough Co, a disruptive frozen bakery brand. A University of Leeds graduate, she uses data-driven insights to launch products in major UK retailers. Colleagues describe her as ambitious, proactive, and deeply enthusiastic.
Amy co-founded the business with her husband, Chris, based on the pizza parties they hosted at home. She is an avid reader of foodie magazines and has a long-term ambition to write a novel. Her ultimate comfort food is chips, cheese, and gravy from her hometown of Preston.
In 2025, her company secured a major partnership with UK television presenters Ant and Dec, who became co-owners of the business.
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