Amy Huffman in

Amy Huffman

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Chief Executive Officer at DRNX - Adaptogenic Waters Technology™️
📍 Charlotte Metro, United States

Amy Huffman is the Chief Executive Officer of DRNX, a consumer beverage brand, with over 17 years of experience driving enterprise growth and strategic partnerships. She has a proven track record of scaling businesses, managing P&L, and leading high-value commercial relationships. Amy attended the University of North Carolina at Charlotte.

Her leadership philosophy is grounded in authenticity, integrity, and perseverance, and she aims to foster a culture of teamwork, grit, and hustle. She is passionate about community impact, discussing topics like youth sports, athlete development, and balancing professional purpose with family life.

Her functional beverage company, DRNX, is backed by cultural powerhouse Roc Nation and NBA star LaMelo Ball.

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Experience
18 Years
Current Role
Chief Executive Officer
Job Level
Leadership
Location
Charlotte Metro, United States
Personality Overview

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Communication Style
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Priorities

Topics Amy cares about

Strategic Partnerships
Her career is built on creating high-value relationships, exemplified by her brand's partnerships with Roc Nation, LaMelo Ball, and activations at events like Fanatics Fest.
Beverage Brand Innovation
As CEO of DRNX, she is focused on redefining the functional hydration market with adaptogenic, plant-based beverages designed for performance and wellness.
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Career

Work history

11-2024
Chief Executive Officer
DRNX - Adaptogenic Waters Technology™️
11-2023 - 12-2024
National Channel Sales Manager
FREEZING POINT
6-2007 - 12-2023
Director of Operations
Southeast Beverage Distributing, Inc.
In the press

Media appearances

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Education
Communication
University of North Carolina at Charlotte
Bachelor of Arts - BA
Southern New Hampshire University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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