Anna Byun

Critic
DISC Type : C

Marketing Manager at CharCharms

United States

Overview

Anna is the Marketing Manager at CharCharms, where she specializes in brand marketing, campaign management, and advertising. A graduate of the University of Illinois Urbana-Champaign, her efforts contributed to her team winning a Chicago Innovation Award and launching a collection in Target stores nationwide.

Outside of her marketing role, Anna is a passionate freelance photographer with a professional portfolio. She focuses on creative storytelling, blending her photography skills with her professional work to create impactful brand narratives and advertising campaigns.

As the brands photographer, her work was featured in a product collection that successfully rolled out in Target stores across the country.

Personality Overview

Objective Thinker

Information Seeker

ROI Driven

They like to take decisions independently and do not seek others' support often.  They don’t appreciate bells and whistles unless backed by data. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Creative Photography
Maintains a professional photography portfolio and works as a freelance photographer, including shooting campaigns for her employer, CharCharms.
Brand Marketing
Highlights her passion for brand marketing in her professional summary and demonstrates it through successful product launches and award-winning campaigns.
Social Media Strategy
Crafts impactful social media strategies and has noted the rewarding experience of seeing a campaign "take off on social" during a nationwide launch.

Media Appearances

Anna has no verified media appearances

Work History

10-2024
Marketing Manager at CharCharms
8-2022
Photographer at Freelance
3-2025 - 5-2025
Photo Retoucher at Sundae School
10-2024 - 10-2024
Market Researcher at The Specialists
6-2024 - 8-2024
Marketing Project Manager at University of Illinois Urbana-Champaign

Education

Bachelor of Science - BS from University of Illinois Urbana-Champaign
2016 - 2020
High School Diploma from Glenbrook North High School

More Information

Social Presence :

Prographics :

Exp : 2 Location : United States Job Level : Middle Designation : Marketing Manager at CharCharms
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Insights For Selling To Anna

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Tell them what ROI they can expect

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anna is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Anna

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Anna move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Anna take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Anna

Personality Compatibility


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