Annie Arnold

Trailblazer
DISC Type : ID

Senior Director of Digital and Brand Marketing at GeneDx

Greater Seattle Area, United States

Overview

Annie has no verified overview

Personality Overview

Charismatic

Friendly But Fast

Assertive

They are charming and have the ability to align others behind their decisions.  They respond better to a combination of speed and relationship. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

Annie has no verified topics they care about

Media Appearances

Annie has no verified media appearances

Work History

1-2026
Senior Director of Digital and Brand Marketing at GeneDx
1-2025 - 1-2026
Director of Communications, Image and Culture Team at Microsoft
12-2010 - 9-2024
Director of Integrated Marketing and Consumer Communications at Microsoft
7-2010 - 12-2010
PR Account Supervisor at Kiterocket
6-2006 - 6-2010
Cause Marketing Strategist & Account Supervisor at Barkley

Education

1999 - 2003
Bachelor of Arts from University of Washington

More Information

Social Presence :

Prographics :

Exp : 19 Location : Greater Seattle Area, United States Job Level : Senior Designation : Senior Director of Digital and Brand Marketing at GeneDx
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Insights For Selling To Annie

During A Call Or A Meeting

DO's

  • Give them control of the sales process
  • Help them visualize the impact of their decision
  • Talk about yourself and some of your achievements at the start of the conversation

DONT's

  • Avoid unnecessary negativity or slowness
  • Don't make any commitments that you might not be able to fulfill
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Annie is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Annie

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Annie move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Annie take some risk or not?

  • They can take risks if necessary.

You And Annie

Personality Compatibility


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