Anthony Rahme

Evaluator
DISC Type : scd

Product Manager at Easysoft ME

Antelias, Mount Lebanon Governorate, Lebanon

Overview

Anthony is a Product Manager at Easysoft ME, where he develops impactful sales and marketing strategies. He leverages customer insights and data to drive business growth, with a background from the Lebanese American University and certifications in Revenue Operations and SEO. He has a proven ability to expand market reach through multi-channel partnerships.

He is intellectually curious, with a stated interest in diving deep into marketing, sales, and artificial intelligence. His writings explore unconventional marketing tactics, the psychology behind consumer decisions, and philosophical concepts about learning and knowledge, showing a passion for continuous self-improvement and understanding what drives people.

Unique fact: He analyzes unconventional marketing tactics, such as how 50 Cents stunt of buying out a Ja Rule concert was a masterclass in generating free press.

Personality Overview

Hard To Convince

Fast But Analytical

Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Marketing & Sales
He focuses on developing data-driven sales and marketing strategies and frequently shares insights on the psychology behind purchasing decisions to improve lead quality and acquisition.
AI in Marketing
He is actively discussing how AI is transforming content creation for platforms like LinkedIn, believing that those not adopting it are already falling behind their competitors.
Consumer Psychology
He analyzes the eight primal desires that motivate every purchase, indicating a deep interest in the core psychological drivers that influence consumer behavior beyond surface-level tactics.

Media Appearances

Anthony has no verified media appearances

Work History

7-2024 - 6-2025
Product Manager at Easysoft ME
2-2024 - 7-2024
Merchandising internship at FATTAL GROUP
9-2022 - 2-2024
Project coordinator at Facilitate International
11-2021 - 5-2022
Food Server at The Glow Paradise

Education

9-2020 - 5-2023
Bachelor's degree from Lebanese American University

More Information

Social Presence :

Prographics :

Exp : 3 Location : Antelias, Mount Lebanon Governorate, Lebanon Job Level : N/A Designation : Product Manager at Easysoft ME
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Insights For Selling To Anthony

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anthony is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Anthony

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Anthony move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Anthony take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Anthony

Personality Compatibility


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