Aranda Hanks Gehringer, M.A. in

Aranda Hanks Gehringer, M.A.

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Marketing & Communications Officer at Pi Kappa Alpha International Fraternity
📍 Memphis, Tennessee, United States

Aranda Gehringer is an award-winning strategic communicator and brand storyteller, currently serving as the Marketing & Communications Officer for the Pi Kappa Alpha International Fraternity. She holds a Masters degree from the University of Memphis and also serves as the Director of Events for the Fraternity Communications Association.

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Experience
9 Years
Current Role
Marketing & Communications Officer
Job Level
Senior
Location
Memphis, Tennessee, United States
Personality Overview

How Aranda shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Aranda cares about

Brand Storytelling
Her career is focused on crafting compelling brand narratives and social media content for organizations to communicate their mission and stories of real people.
Greek Life Advocacy
She works professionally for Pi Kappa Alpha and volunteers as an advisor for Alpha Chi Omega, frequently posting about the positive impact of fraternities and sororities.
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Career

Work history

6-2025
Marketing & Communications Officer
Pi Kappa Alpha International Fraternity
7-2023
Senior Director of Marketing & Communications
Pi Kappa Alpha International Fraternity
10-2020 - 7-2023
Director of Marketing & Communications
Pi Kappa Alpha International Fraternity
5-2017 - 10-2018
Girl Leadership Program Communication Specialist
Girl Scouts Heart of the South
1-2017 - 4-2017
Marketing Intern
New Heartland Group
In the press

Media appearances

Board of Directors – Fraternity Communications Association (includes Aranda Hanks Gehringer, M.A., Marketing & Communications Officer, Pi Kappa Alpha International Fraternity). Featured in Fraternity Communications Association
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Education
1-2021 - 5-2023
Master of Arts - MA
University of Memphis
2013 - 2017
Bachelor’s Degree
Middle Tennessee State University (MTSU)
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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