Aravind Menon in

Aravind Menon

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Investment, Media Solutions, goat, Data & Tech - WPP Media at WPP Media
📍 WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Aravind Menon is an executive at WPP Media, leading Investment, Media Solutions, Data & Tech. With extensive experience building high-performing teams in Asia, he has held Managing Director roles at GroupM agencies like Xaxis, Sightline, and The Goat Agency. Colleagues describe him as professional, fair, transparent, and proactive, with strong business acumen.

Outside of his corporate responsibilities, Aravind is dedicated to building and motivating teams, a passion that extends beyond his professional role. He has recently discovered a new passion for the sport of Padel, which he enjoys actively.

He has a newfound passion for playing Padel.

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Current Role
Investment, Media Solutions, goat, Data & Tech - WPP Media
Location
WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Aravind cares about

Media Investment Strategy
His current role at WPP and previous leadership at GroupM are centered on managing digital investment strategies and driving value for clients' media spend.
Influencer Marketing
As the Managing Director of The Goat Agency, he has direct leadership experience in the creator economy and strategic, influential content production.
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Career

Work history

5-2025
Investment, Media Solutions, goat, Data & Tech - WPP Media
WPP Media
9-2023 - 6-2025
Managing Director, GroupM Media Solutions
GroupM
9-2022 - 6-2025
Managing Director, Sightline
Sightline
5-2021 - 6-2025
Managing Director, Xaxis
Xaxis
5-2021 - 6-2025
Managing Director, The Goat Agency
The Goat Agency
In the press

Media appearances

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Education
1997 - 2000
Bachelor's Degree
Oxford Brookes University
1995 - 1997
Diploma
Sedaya College/UCSI
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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