Arindam Sengupta
Commander · DISC type DWith over two decades in communications at agencies like Ogilvy and Havas, Arindam leads Havas People India as MD and serves as Chief Client Officer for Havas Creative India. He excels in integrating services for global clients like Citroën and Tata Motors and completed an executive program at IIM Bangalore.
He strongly believes the lines between customer and employee communications are blurring, championing the idea that employees should be treated with the same consideration as customers.
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They respond better to strong and respectful interactions. They prefer to be the ones controlling the conversation or defining the terms. They are not always relationship oriented.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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