Arooj is a Founder & Growth Partner at Brand & Book™, specializing in helping service businesses recover lost revenue from missed calls and dead leads. She focuses on LinkedIn as a primary client acquisition channel, leveraging personal branding and content creation.
At 23, Arooj has spent a significant part of her life building brands online, understanding algorithms and the psychology behind converting followers into clients. She previously built brands on Instagram and TikTok for coaches and consultants.
Arooj pivoted from hustle-based business models to focus on sustainable, client-centric strategies.
Read the full overview →They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation.
Arooj has no verified education history
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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