Ashleigh Soppet

Enthusiast
DISC Type : i

Acting Head of Brand at MHR

Nottingham, England, United Kingdom

Overview

Ashleigh is the Head of Brand at MHR, specializing in B2B brand and digital marketing within the technology and software industry. A graduate of the University of Nottingham, she has a strong background in advertising, content, and social strategy. Colleagues describe her as knowledgeable, supportive, and empathetic.

Ashleigh is interested in people and the dynamics of the modern workplace. She recently took leave to welcome her second child, highlighting a focus on family. Her personal interests also include crafting, specifically making macrame plant hangers.

She has been involved with the DisruptHR event series in Nottingham, which focuses on progressive HR practices.

Personality Overview

Amiable & Agreeable

Consensus Focused

Optimistic

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Brand & Digital Marketing
Her entire career, current role as Head of Brand, and stated skills focus on brand management, social strategy, and digital marketing.
Workplace Wellbeing
Shared content related to mental health awareness week, focusing on the importance of wellbeing in the workplace.
Future of Work
Highlighted an event she attended about emerging trends shaping the working world over the next 25 years.

Media Appearances

Ashleigh has no verified media appearances

Work History

3-2025
Acting Head of Brand at MHR
3-2024 - 3-2025
Senior Content Marketing Manager at MHR
4-2021 - 2-2024
Senior Advertising Manager at MHR
11-2016 - 11-2017
Account Management at Katapult
10-2014 - 11-2016
Marketing Manager at 2bm Ltd

Education

2008 - 2011
Bachelor of Arts (BA) from University of Nottingham
2001 - 2008
Education details unavailable from The Ecclesbourne School

More Information

Social Presence :

Prographics :

Exp : 8 Location : Nottingham, England, United Kingdom Job Level : Mid-senior Designation : Acting Head of Brand at MHR
URL has been copied!

Insights For Selling To Ashleigh

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Give them the opportunity to lead the conversation where possible
  • Compliment them about their personality if you get a chance

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be excessively objective, be like a storyteller with them
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashleigh is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Ashleigh

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Ashleigh move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Ashleigh take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Ashleigh

Personality Compatibility


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