Ashley McNiff in

Ashley McNiff

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Lead Solution Engineer at Salesforce
📍 Greater Boston, United States

Ashley McNiff is a Lead Solution Engineer at Salesforce, focusing on the nonprofit sector. With a background in change management and martech from roles at BCG and TripAdvisor, she is a Prosci Certified Change Practitioner and holds a Salesforce Nonprofit Cloud Consultant certification, specializing in technology adoption for mission-driven organizations.

Ashley is the co-founder and a director of the Vanessa T. Marcotte Foundation, a nonprofit established in her best friends memory. The foundation advocates for a world where women can live free from harassment by promoting gender equality and safety awareness through educational programs and partnerships.

In tribute to her friend, Ashley has run the Boston Marathon, turning a personal passion into a powerful act of advocacy and remembrance.

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Experience
15 Years
Current Role
Lead Solution Engineer
Job Level
Mid-senior
Location
Greater Boston, United States
Personality Overview

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Priorities

Topics Ashley cares about

Nonprofit Technology
As a Lead Solution Engineer for nonprofits at Salesforce and a certified consultant, she helps mission-driven organizations leverage technology to achieve their goals.
Change Management
Her career history and Prosci certification highlight a focus on helping organizations navigate technology transitions and drive user adoption for a high ROI.
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Career

Work history

4-2026
Lead Solution Engineer
Salesforce
2-2024 - 11-2025
Senior Manager, Strategy & Enablement
Salesforce
5-2022 - 2-2024
Manager, Change Enablement & Adoption
Salesforce
2-2020 - 5-2022
Manager, MarTech Programs
Boston Consulting Group (BCG)
1-2019 - 2-2020
Manager, Sales Systems & Operations
TripAdvisor
In the press

Media appearances

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Education
Bachelor of Science
Bentley University
Education details unavailable
Universidad Pontificia Comillas
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Behavioral profile

DISC profile (public)

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