Ashton Mullinix
Login to view DISC.Ashton Mullinix is the Senior Vice President of Consumer Revenue & Analytics for the Detroit Lions, where he leads ticketing, premium sales, international strategy, and data analytics. A graduate of the University of Michigans Ross School of Business, he is described by colleagues as influential, detail-oriented, and a key driver of data-driven decision-making for the organization.
Outside of his direct role, Ashton is deeply connected to the sports business community. He serves on the Board of Directors for the University of Michigan School of Kinesiology and participates in industry events as a speaker, discussing topics like fan experience and analytics. His background also includes playing soccer for the Maize Futbol Club in college.
He was recognized by the Sports Business Journal as one of their "New Voices Under 30" in 2020.
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