Bas Ploeg in

Bas Ploeg

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Founder at Neople
📍 Berlin, Berlin, Germany

Bas Ploeg is the Founder of Neople, on a mission to create the "best digital co-worker. " His background includes leading innovation at Greenhouse and GroupM, where he experimented with early-generation LLMs. He holds an MSc from Tilburg University and a BSc from the University of Ottawa.

He is passionate about how technology can augment human potential and make work more joyful. His interests in organizations like the United Nations and AIESEC suggest a global perspective and an interest in applying technology for broader social impact.

His company, Neople, was nominated as a Rising Star for Deloitte’s Technology Fast 50 awards.

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Experience
8 Years
Current Role
Founder
Job Level
Leadership
Location
Berlin, Berlin, Germany
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Bas cares about

Digital Coworkers
His core mission is to create AI agents that are deeply integrated into teams, not just as tools, but as helpful colleagues to make work more joyful.
Practical AI Adoption
He focuses on making AI accessible for non-technical users and has launched over 180 AI agents into real company workflows, learning what truly works.
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Career

Work history

2023
Founder
Neople
2020 - 2022
Partner Incubator EMEA
GroupM
2017 - 2020
Head of Innovation
Greenhouse
In the press

Media appearances

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Education
MSc
Tilburg University
BSc
University of Ottawa
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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