Bassey Eno-Idem in

Bassey Eno-Idem

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Sr. Director of Sales - Kroger at Chobani
📍 Cincinnati, Ohio, United States

Bassey is a seasoned sales leader with 19 years of experience in the consumer packaged goods industry, currently serving as Sr. Director of Sales for the Kroger account at Chobani. His career includes diverse roles in sales, marketing, and consulting at companies like Mondelēz and Keurig Dr Pepper. He holds a B. S. from Michigan State University and a Masters from Xavier University.

Outside of his corporate career, Bassey is a passionate entrepreneur in the fitness space. He is the co-owner of a Shred415 franchise in Cincinnati, demonstrating his commitment to health, wellness, and community building. He is also a husband and father, balancing his professional drive with family life.

He successfully launched his fitness studio in July 2020, amidst the global pandemic, and secured the #1 revenue position within one year.

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Experience
19 Years
Current Role
Sr. Director of Sales - Kroger
Job Level
Senior
Location
Cincinnati, Ohio, United States
Personality Overview

How Bassey shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Bassey cares about

CPG Leadership
An accomplished leader managing successful teams and developing business plans for major brands like Chobani and Mondelēz International within the CPG sector.
Fitness & Entrepreneurship
Co-owner of the Shred415 fitness studio in Cincinnati, combining his passion for health with a successful entrepreneurial venture launched during the pandemic.
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Career

Work history

2-2025
Sr. Director of Sales - Kroger
Chobani
10-2018
Franchise Owner
Shred415
4-2024 - 2-2025
Partner
The Partnering Group
4-2021 - 4-2024
Customer Vice President | Kroger
Mondelēz International
1-2017 - 4-2021
Sales VP - Kroger Team
Keurig Dr Pepper Inc.
In the press

Media appearances

Episode 131: Bassey Eno-Idem - Shred415 Red Bank. Featured in Apple Podcasts
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Education
2000 - 2004
Bachelor of Science
Michigan State University
2009 - 2011
Masters
Xavier University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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