Ben Willard is the Chief Operating Officer at Certe, leveraging nearly 25 years of experience in the financial services industry. A Certified Financial Planner, his career includes senior leadership roles such as National Head of Financial Advice at Mercer, Head of Financial Planning for StatePlus, and leadership positions at Aware Super, consistently driving growth and innovation.
He was an author for the Future of Financial Advice reforms and a contributor to the Retirement Income Covenant.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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