Benedetta Seget in

Benedetta Seget

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Senior Manager, eCommerce Merchandising at The North Face
📍 Italy

Benedetta Seget is the Senior Manager of eCommerce Merchandising at The North Face, with a strong background in luxury fashion from her time at Bottega Veneta. A graduate of Università Bocconi and the Kering Merchandising Academy, she specializes in driving significant growth for global e-commerce platforms.

Her personal interests appear to include the arts and culture, having been active in the "Bocconi Students for Arts and Cultural Strategies" group during her Bachelors degree. Her international education, with time spent in Italy, Brazil, and the United States, suggests a global perspective.

She successfully managed a 250% increase in the Open-to-Buy budget during her time as a WW E-commerce Merchandiser.

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Experience
9 Years
Current Role
Senior Manager, eCommerce Merchandising
Job Level
Middle
Location
Italy
Personality Overview

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Priorities

Topics Benedetta cares about

Luxury E-commerce
Managed worldwide e-commerce merchandising for Bottega Veneta and is a graduate of the Kering Merchandising Academy Talent Program.
Digital Merchandising
Her entire career trajectory, from Bottega Veneta to The North Face, has focused on e-commerce content, merchandising, and management.
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Career

Work history

4-2024
Senior Manager, eCommerce Merchandising
The North Face
6-2021 - 5-2024
E-commerce Merchandising Manager
The North Face
7-2023 - 4-2024
E-commerce Content Manager
The North Face
8-2018 - 6-2021
WW E-commerce Merchandiser
Bottega Veneta
3-2018 - 8-2018
E-commerce Merchandising Support
Bottega Veneta
In the press

Media appearances

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Education
2015 - 2017
Master of Science (MSc)
Università Bocconi
2016 - 2016
Master of Science (MSc)
Insper Instituto de Ensino e Pesquisa
2012 - 2015
Bachelor of Science (BSc)
Università Bocconi
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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