Bernardita is a marketing and customer experience leader with a background spanning the banking, automotive, and insurance sectors. An alumna of Universidad Tecnica Federico Santa Maria, she has progressed from roles in segment marketing to managing web channels and CRM, leveraging her commercial engineering education to drive digital strategy.
She recently transitioned from the automotive industry, where she was Head of Web Channel at Gildemeister, to the insurance sector as a Marketing and Customer Experience Manager.
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