Bert Van Der Velde in

Bert Van Der Velde

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VP merchandising, supply chain & manufacturing at Paspaley
📍 Greater Sydney Area, Australia

Bert Van Der Velde is a senior executive with 26 years of experience across Australia, Europe, and Asia in the retail, B2B, and technology sectors. An alumnus of London Business School, he is often described by colleagues as honest, determined, and highly professional.

He has a demonstrated history of leading business turnarounds and optimizing processes for major retail groups acquired by private equity.

Unique fact: He served as the Interim Group CFO for the well-known Dick Smith Group during its high-profile receivership and administration period.

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Experience
33 Years
Current Role
VP merchandising, supply chain & manufacturing
Job Level
Senior
Location
Greater Sydney Area, Australia
Personality Overview

How Bert shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Bert cares about

Business Turnaround
Has extensive experience in performance turnarounds, business optimization for PE groups, and served as an interim CFO for a company in receivership.
International Markets
His career spans senior executive roles in Australia, Europe, and Asia, with a specific track record in international business development and acquisitions.
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Career

Work history

11-2024
VP merchandising, supply chain & manufacturing
Paspaley
7-2017 - 4-2019
CEO
EziBuy
9-2016 - 3-2017
Interim Group COO
Noni B Group
4-2016 - 6-2019
Non Executive Director
Custom Innovation Co.
11-2013 - 9-2016
Consultant Retail & FMCG
Ferrier Hodgson
In the press

Media appearances

Jewel of the Sea – Feature on Paspaley Pearls (includes interview with Bert Van Der Velde, VP Merchandising, Supply Chain & Manufacturing). Featured in Audi Magazine Australia
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Education
2013 - 2013
GAICD
Australian Institute of Company Directors
Accelerated Development Program
London Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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