Brad Perry in

Brad Perry

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Investor at Redo
📍 Ladera Ranch, California, United States

Brad Perry is a seasoned entrepreneur who co-founded DealerSocket, a leading automotive SaaS platform, and guided it to a major exit. He is now the CEO and Co-Founder of Cogsz, a platform designed to solve SaaS profitability challenges—a problem he experienced firsthand. He holds a Masters of Accounting from Brigham Young University.

Brad channels his expertise into helping other entrepreneurs succeed. He is the Managing Partner & Founder of TKB Ventures, a seed-stage SaaS investment firm, and serves as a board member and advisor for several technology companies, providing strategic guidance to help them scale their businesses effectively.

His current venture, Cogsz, was born directly from the complex, spreadsheet-driven profitability challenges he faced while scaling his previous billion-dollar company, DealerSocket.

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Experience
28 Years
Current Role
Investor
Job Level
Leadership
Location
Ladera Ranch, California, United States
Personality Overview

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Priorities

Topics Brad cares about

SaaS Profitability
His company, Cogs'z, is purpose-built to help SaaS businesses manage and improve customer and product-level profitability, reflecting his core professional passion.
Automotive Technology
Co-founded and scaled DealerSocket, a major SaaS platform for the automotive industry, which grew to nearly a $1 billion valuation before being acquired.
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Career

Work history

8-2024
Investor
Redo
1-2024
Founder & CEO
cogs'z
8-2023
Board Member & Investor
Occuspace
6-2020
Managing Partner & Founder
TKB Ventures Inc.
2-2022
Board Advisor
Trnsact
In the press

Media appearances

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Education
Masters of Accounting
Brigham Young University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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