Brandon MacRae

Questioner
DISC Type : c

CTO at Bosse

Natick, Massachusetts, United States

Overview

Brandon has no verified overview

Personality Overview

Cautious & Analytical

Not Easily Convinced

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to fully evaluate every situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Brandon has no verified topics they care about

Media Appearances

Brandon has no verified media appearances

Work History

1-2026
CTO at Bosse
8-2024
General Manager at Bosse
6-2021
Director at Bands for Badges
1-2020
Director at Coloredepoxies
9-2016 - 11-2024
Assistant Vice President, Branch Manager at Santander Bank, N.A.

Education

2012 - 2014
Education details unavailable from Quincy College
2007 - 2011
High School Diploma from Upper Cape Cod Regional Technical School

More Information

Social Presence :

Prographics :

Exp : 18 Location : Natick, Massachusetts, United States Job Level : Leadership Designation : CTO at Bosse
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Insights For Selling To Brandon

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brandon is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Brandon

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brandon move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Brandon take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Brandon

Personality Compatibility


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