Brandon Yoon, PhD
Login to view DISC.Brandon is a tech executive with experience scaling multi-billion dollar P&Ls at Apple, Microsoft, and Samsung. He is now the co-founder of a stealth startup focused on solving go-to-market challenges using AI and automation. He holds a Ph. D. and a BBA from the University of Notre Dame.
His academic background is in organizational development, with a Ph. D. from The University of Iowa Tippie College of Business. His publications explore topics like cross-cultural psychology in the Korean workplace and group dynamics in computer-mediated discussions, indicating a deep interest in how teams and cultures interact with technology.
As General Manager for Apple, he tripled revenue and doubled the iPhones market share in Korea.
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