Brenda Briones in

Brenda Briones

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Head of Marketing Communications at Baya Systems
📍 Austin, Texas, United States

Brenda Briones is a results-driven Marketing Communications Manager at Baya Systems with over 15 years of experience in B2B high-tech environments. She has a Masters in Global Marketing and another in Information Technology Management, specializing in go-to-market campaigns and executive communications. People who have worked with her describe her as intelligent, creative, and highly professional.

A notable aspect of her professional focus is her recent adoption of artificial intelligence in her field. She holds certifications in AI for Marketing and Google AI Essentials and frequently discusses the practical challenges and opportunities of using AI for complex projects, such as synthesizing technical documentation.

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Experience
17 Years
Current Role
Head of Marketing Communications
Job Level
Mid-senior
Location
Austin, Texas, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Brenda cares about

AI Infrastructure
Her recent social media activity focuses on overcoming the "AI memory wall" and the need for a system-level approach to data movement in AI applications.
Tech Product Launches
Has a proven track record leading go-to-market campaigns, including the successful launch of the S32 Processing Platform during her time at NXP Semiconductors.
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Career

Work history

5-2025
Head of Marketing Communications
Baya Systems
10-2022 - 4-2024
Head of Communications, Global Sales
NXP Semiconductors
7-2015 - 10-2022
Marketing Communications Lead, Automotive Processing
NXP Semiconductors
10-2010 - 7-2015
Distribution Channel Marketer
Freescale Semiconductor
2-2010 - 10-2010
Web Marketer
Freescale Semiconductor
In the press

Media appearances

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Education
2016 - 2018
Master in Global Marketing
ITESO Universidad Jesuita de Guadalajara
2010 - 2012
Master in Information Technology Management
Tecnológico de Monterrey
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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