Brendan Wales

Examiner
DISC Type : cs

Board Member at Velou

Bellevue, Washington, United States

Overview

Brendan Wales is a Founding Partner at FUSE, an early-stage venture capital firm focused on the Pacific Northwest. An alumnus of the University of Georgia, he specializes in B2B software, marketplaces, and has a keen interest in space technology. Colleagues describe him as a professional, tenacious, and charismatic leader with a "go-getter" attitude.

Originally from the Bay Area, Brendan relocated to Seattle to build a hyperlocal investment firm. He is passionate about fostering the local tech ecosystem, aiming to find and partner with companies from their earliest stages. His personal dream since he was 18 has been to run a company.

He has a background in competitive junior golf, having traveled the country with the American Junior Golf Association.

Personality Overview

Overcautious

Process Oriented

Unexpressive

The only way to convince them is by showing them examples and ample proof.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Space Technology
He has a special investment interest in space and recently launched the "Fuse Space Program" to fund early-stage space ventures in the Seattle area.
Seattle Tech Scene
He is committed to building a top-tier, locally-focused firm to boost the "underfunded" Seattle ecosystem and partner with founders from "Day Zero. "
B2B Software
His investment focus includes vertical SaaS, B2B marketplaces, open-source software, and developer tools, with board seats at several B2B companies.

Media Appearances

Brendan has no verified media appearances

Work History

8-2024
Board Member at Velou
11-2023
Board Member at Quindar
6-2023
Board Member at Quandri
3-2023
Board Member at TipHaus
8-2022
Board Member at PortX (formerly ModusBox)

Education

2005 - 2009
Finance from University of Georgia - Terry College of Business
Education details unavailable from Roswell High School

More Information

Social Presence :

Prographics :

Exp : 17 Location : Bellevue, Washington, United States Job Level : Leadership Designation : Board Member at Velou
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Insights For Selling To Brendan

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brendan is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Brendan

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Brendan move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Brendan take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Brendan

Personality Compatibility


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