Brian Crofts in

Brian Crofts

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Chief Product Officer at BambooHR
📍 Salt Lake City Metropolitan Area, United States

Brian Crofts is the Chief Product Officer at BambooHR, leveraging deep experience from roles at AuditBoard and Intuit to drive product innovation. He holds an Economics degree from Southern Methodist University. Colleagues frequently describe him as business savvy, intelligent, and collaborative, with a passion for excellence and solving customer problems.

Outside of work, Brian has shown support for faith-based non-profits like the Come Follow Me Foundation. He keeps abreast of the latest business and market trends through publications such as The Wall Street Journal and Harvard Business Review.

He won Intuits prestigious Scott Cook Innovation Award for creating TurboTax Personal Pro, a two-sided platform connecting customers with accountants.

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Experience
21 Years
Current Role
Chief Product Officer
Job Level
Leadership
Location
Salt Lake City Metropolitan Area, United States
Personality Overview

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Priorities

Topics Brian cares about

AI in HR
He is currently leading BambooHR's strategy in the "platform AI era," and recently launched the Bamboo AI platform to empower HR leaders and employees.
Product Innovation
His career is defined by creating new products from scratch and building high-performing teams to scale B2B platforms at companies like Intuit, Pendo, and AuditBoard.
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Career

Work history

7-2022
Chief Product Officer
BambooHR
5-2021 - 7-2022
Chief Product Officer
AuditBoard
8-2020
Board Member
Canopy
4-2018 - 4-2021
Board Member
Personio
10-2017 - 4-2021
Guest Lecturer
Princeton University
In the press

Media appearances

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Education
2002 - 2004
Economics
Southern Methodist University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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