Director, Operations & Industry Investment at Government of Prince Edward Island
📍 Charlottetown, Prince Edward Island, Canada
Brodie OKeefe is the Director of Operations and Industry Investment for Tourism PEI, focused on enhancing the islands economic growth through strategic tourism initiatives. His background includes managing large-scale events like the Cavendish Beach Music Festival. He holds a Bachelor of Business Administration from the University of Prince Edward Island.
Outside of his professional role, Brodie is deeply invested in his community, with a stated interest in volunteering and giving back. He is a passionate hockey enthusiast, recently playing a key role in a major partnership with the NHL, and also shows a keen interest in PEIs local golf scene.
He was instrumental in securing a multi-year partnership making Prince Edward Island the first-ever "Official Travel Destination Partner of the NHL. "
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Experience
13 Years
Current Role
Director, Operations & Industry Investment
Job Level
Mid-senior
Location
Charlottetown, Prince Edward Island, Canada
Personality Overview
How Brodie shows up
Process Oriented
Unexpressive
Status Quo Seeker
Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time. They are thorough and always follow a systematic approach.
Priorities
Topics Brodie cares about
Tourism Investment
As Director at Tourism PEI, he focuses on industry investment and developing year-round tourism strategies to boost the local economy and create sustainable employment.
Strategic Partnerships
He was a key figure in establishing a multi-year North American partnership between Tourism PEI and the NHL, a major initiative for the province.
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Career
Work history
7-2023
Director, Operations & Industry Investment
Government of Prince Edward Island
3-2021 - 7-2023
Manager, Tourism Activation
Government of Prince Edward Island
11-2018 - 3-2021
General Manager
Cavendish Beach Music Festival and Whitecap Entertainment
4-2015 - 3-2021
Operations Manager
Cavendish Beach Music Festival and Whitecap Entertainment
2-2018 - 10-2018
Customized Training Coordinator
Holland College
In the press
Media appearances
O'Keefe, Brodie - Government of Prince Edward Island. Featured in Government of Prince Edward Island (official website)
Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.
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