Buddy Bockweg is the CEO and founder of Vsimple, a B2B SaaS company that uses AI to automate and eliminate operational inefficiencies. With a background in finance from the University of Louisville, he spent two decades solving supply chain and distribution challenges for world-class brands before founding his own company.
Outside of work, Buddy is a family man who enjoys spending time with his wife, Taylor, and their two children, Hazel and Henry. Based in Louisville, Kentucky, he is an avid golfer and is actively involved in his church community, valuing investments in people and relationships alongside technology.
After nearly 20 years in the industry, he founded Vsimple to solve the one problem he saw plague every company: operational drag.
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