Bushra Shaukat in

Bushra Shaukat

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Assistant Brand Manager at HERbeauty
📍 Dubai, United Arab Emirates

Bushra Shaukat is an Assistant Brand Manager at HERbeauty with expertise in the fashion and beauty industries. She excels in enhancing brand image and user experience through strategic planning, SEO, and SEM. She holds a Bachelor of Business Administration from the Lahore School of Economics.

As a dedicated fashion and beauty enthusiast, Bushras professional and personal interests merge. She is passionate about analyzing market trends, innovative brand collaborations, and the power of sensorial marketing in connecting with consumers. Her interests include major consumer goods companies like LOréal and Unilever.

She champions the empowerment of frontline beauty advisors, whom she views as essential brand educators and storytellers, not just salespeople.

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Experience
6 Years
Current Role
Assistant Brand Manager
Job Level
Middle
Location
Dubai, United Arab Emirates
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Bushra cares about

Sensorial Marketing
Analyzes how global beauty brands are connecting products to food and other senses to create a more memorable consumer experience.
Strategic Collaborations
She deconstructs unexpected yet successful brand partnerships to find actionable marketing insights, seeing them as a key strategic move.
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Career

Work history

3-2024
Assistant Brand Manager
HERbeauty
6-2022 - 5-2024
E-commerce Creative Executive
Sapphire Retail Limited (SRL)
3-2020 - 6-2022
Content Writer
Freelance
9-2019 - 3-2020
Content Writer
University of South Asia
4-2018 - 7-2018
Content Writer
Andaaz Daily
In the press

Media appearances

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Education
4-2024 - 6-2024
Certification
Lahore University of Management Sciences
2015 - 2019
Bachelor of Business Administration - BBA
Lahore School of Economics
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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