Cadu Medina in

Cadu Medina

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Director of Marketing at Yavapai College
📍 Prescott, Arizona, United States

Cadu Medina is a seasoned marketing director with experience at Yavapai College and Vivili Hospitality Group, as well as the founder of Craf2m LLC. Educated at FAAP in Brazil and UC Berkeley, he is known for his expertise in marketing strategy, project management, and video production.

Originally from Sao Paulo, Brazil, Cadu moved to the US in 2002. He is a certified CrossFit Level 1 Trainer, indicating a strong interest in fitness and wellness. He actively supports his local community by fundraising for organizations like The Launch Pad Teen Center.

His colleagues at a previous company nicknamed him "Can Do" for his dedication and ability to successfully manage difficult tasks.

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Experience
29 Years
Current Role
Director of Marketing
Job Level
Mid-senior
Location
Prescott, Arizona, United States
Personality Overview

How Cadu shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Cadu cares about

Small Business Marketing
He created a presentation and a Q&A series titled "Top 10 Essential Marketing Strategies" specifically to help small businesses and entrepreneurs succeed.
Video Storytelling
As the founder of a creative agency and a video producer/editor, he has been praised for his ability to translate challenging visual metaphors to the screen.
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Career

Work history

11-2023
Director of Marketing
Yavapai College
8-2022 - 12-2023
Director of Marketing & Community Outreach
Vivili Hospitality Group
7-2011 - 12-2023
Founder & CEO
Craf2m LLC
9-2004 - 2-2008
Assistant Account Executive and Project Manager
Y&R San Francisco
8-2000 - 8-2002
Communications Coordinator
SAP
In the press

Media appearances

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Education
1991 - 1996
Bachelor in Communications
FAAP - Fundação Armando Alvares Penteado
2002 - 2003
Brand Management
University of California Berkeley Extension
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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