As Director of Strategic Accounts at Lynchpin Media, Carmen Aston leads global demand generation and content syndication for B2B tech brands. She focuses on delivering measurable ROI through intent-driven campaigns across EMEA, APAC, and the Americas. Colleagues and clients describe her as highly skilled, dedicated, engaging, and driven to succeed.
Originally from Namibia, Carmen brings a global perspective to her work and is fluent in both English and German. During her schooling, she was active in multiple sports, including athletics, hockey, and tennis, showcasing a strong foundation in teamwork and discipline from a young age.
She holds an Advanced Certificate in Sales Management from The Chartered Institute of Marketing.
Read the full overview →They put a lot of effort into ensuring personal success. They are less concerned about the product and more about its potential impact. They do not care very much about building rapport or relationships.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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