Carmen Gloria Edwards Marin serves as the Director of Customer Insights at Marca Registrada Chile. With a background in psychology from Universidad Diego Portales and a certification in CX Management, she specializes in market research, consumer behavior, and enhancing customer experience, drawing from past roles at Banco Santander and GfK Adimark.
She believes that technology and data are insufficient on their own, advocating for direct contact with customers in their own environment to capture true context.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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