Carolina Lopez Alvarado (She/Her) in

Carolina Lopez Alvarado (She/Her)

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Global Leader of Internal Communications & Employer Branding at Betterfly
📍 Santiago, Santiago Metropolitan Region, Chile

Carolina is a bilingual communications leader specializing in internal communications and employer branding for multinational companies like Betterfly and JetSMART. With a focus on inclusive cultures and employee engagement across Latin America, she is also a certified Inclusion Manager ("Gestora de Inclusión"). People who have worked with her describe her as creative, strategic, and inspiring.

Outside of work, she is passionate about personal well-being, practicing meditation, Reiki, and regular exercise as forms of self-care. She has a history of playing field hockey and is actively involved in her community through organizations like the Asociación de Damas Peruanas en Chile.

Unique fact: While at Betterfly, Latin Americas first social unicorn, she led initiatives that elevated the employee experience across nine different countries.

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Experience
10 Years
Current Role
Global Leader of Internal Communications & Employer Branding
Location
Santiago, Santiago Metropolitan Region, Chile
Personality Overview

How Carolina shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Carolina cares about

Employee Engagement
Believes genuine employee commitment is built daily through purpose and clarity, not forced through surveys. Her work consistently focuses on driving authentic engagement.
Inclusive Cultures
A certified Inclusion Manager ("Gestora de Inclusión"), she has built her career on designing strategies that foster diversity, equity, and inclusion in the workplace.
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Career

Work history

12-2023 - 12-2024
Global Leader of Internal Communications & Employer Branding
Betterfly
4-2023 - 11-2023
Jefa de Comunicaciones Internas y Cultura para Sudamérica
JetSMART Airlines
5-2022 - 3-2023
Internal Communications & Culture Analyst
JetSMART Airlines
10-2020 - 4-2022
Internal Communication Analyst
MetLife Chile
5-2019 - 7-2019
Marketing and UX Leader
Open Green Roads
In the press

Media appearances

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Education
9-2022 - 12-2022
Gestora de Inclusión
Universidad de los Andes (CL)
2007 - 2012
Bachelor in Social Communication
Universidad de Lima
1996 - 2006
International Baccalaureate - Diploma Programme
Liceo Naval Almirante Guise School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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