Cassi Carpenter in

Cassi Carpenter

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Partner, VP at MSP Sites
📍 Nashville, Tennessee, United States

Cassi Carpenter is a partner and VP at Tech Pro Marketing and MSP Sites with over 15 years of experience driving growth for small businesses. She specializes in scaling Managed Service Providers (MSPs) through strategic digital marketing and M&A. Cassi holds a Bachelors Degree from the University of Mississippi.

Outside of her marketing work, Cassi is a co-owner and acquisitions lead for a real estate investment firm, where she manages investment transactions from acquisition to resale. In college, she was active in leadership roles as a University Ambassador and Orientation Leader, showing an early interest in community and guidance.

She possesses a unique dual expertise in growing IT service businesses through both digital marketing and mergers & acquisitions.

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Experience
19 Years
Current Role
Partner, VP
Job Level
Senior
Location
Nashville, Tennessee, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Cassi cares about

MSP Business Growth
Her career is dedicated to helping hundreds of MSPs scale their operations, understanding the unique challenges and opportunities within the IT industry.
Digital Marketing Strategy
Frequently shares insights on topics like SEO and advertising spend, and recently led a mini SEO Masterclass for peers.
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Career

Work history

1-2024
Partner, VP
MSP Sites
2-2022
Partner, VP
Tech Pro Marketing
8-2020 - 1-2022
Marketing Ninja
Brea Networks, LLC
1-2018 - 1-2022
Co-Owner, Acquisitions Lead/Underwriting Analyst
Lion and Lumber Investments Inc
10-2017 - 8-2020
Co-Owner - Marketing, Public Relations, and Design Specialist
Lion and Lumber Consultants LLC
In the press

Media appearances

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Education
2004 - 2008
Bachelor's Degree
University of Mississippi
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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