Catherine Marston in

Catherine Marston

Inspirer · DISC type id
Head of CRM at Trainline
📍 London, England, United Kingdom

Catherine is the Head of CRM at Trainline, where she has progressed through several roles focused on customer engagement and growth. With a background managing global CRM for Eurostar, she has deep expertise in developing data-driven strategies. Colleagues describe her as an inspiring leader with a great customer service ethic.

Catherine is passionate about sustainability and community-driven initiatives. She actively uses and promotes platforms like Olio that facilitate sharing among neighbors to reduce waste. She appreciates simple, real-world concepts like holiday sharing cabins that encourage recycling and reuse, reflecting a commitment to environmental consciousness.

She is excited by using technology and data to make customers feel good about their choices, such as showing them their personalized CO2 savings.

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Experience
15 Years
Current Role
Head of CRM
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

How Catherine shows up

Generous
Fast Adopter
Achievment Oriented

They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Priorities

Topics Catherine cares about

Data-driven Personalization
Enthusiastic about using customer data to create positive impact, such as highlighting money saved or CO2 savings from greener travel choices.
Female Leadership
Actively participates in the professional community as a speaker at events like the Braze Women in Leadership breakfast.
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Career

Work history

4-2024
Head of CRM
Trainline
11-2022 - 4-2024
Senior CRM Manager
Trainline
4-2022 - 11-2022
Growth Lead (Engagement)
Trainline
12-2015 - 1-2021
Global CRM Manager
Eurostar
3-2013 - 12-2015
CRM Manager
Eurostar
In the press

Media appearances

Catherine Marston – Head of CRM, Trainline – Profile in Rail Professional 2024 Directory. Featured in Rail Professional (Issuu)
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Education
Bachelor of Arts (BA)
University of Brighton
Education details unavailable
Sir William Borlase's Grammar School
Social presence
in
Behavioral profile

DISC profile (public)

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Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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