Catherine Simpson (nee Ling)

Pioneer
DISC Type : sdi

NaCTSO Head of Policy and Guidance Department at Counter Terrorism Policing

London, England, United Kingdom

Overview

Catherine has no verified overview

Personality Overview

Driven But Considerate

Friendly But Fast

Dynamic But Sincere

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Catherine has no verified topics they care about

Media Appearances

Catherine has no verified media appearances

Work History

1-2025
NaCTSO Head of Policy and Guidance Department at Counter Terrorism Policing
4-2023 - 2-2025
Deputy Head of the National Counter Terrorism Security Office at Counter Terrorism Policing
8-2020 - 2-2023
Head of Programmes at National Counter Terrorism Security Office
8-2020 - 1-2021
Head of Capability Development at National Counter Terrorism Security Office
11-2007 - 11-2017
Senior Reporting Forensic Practitioner at Metropolitan Police

Education

Level 7 from Chartered Management Institute

More Information

Social Presence :

Prographics :

Exp : 21 Location : London, England, United Kingdom Job Level : Mid-senior Designation : NaCTSO Head of Policy and Guidance Department at Counter Terrorism Policing
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Insights For Selling To Catherine

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Keep your pitch focused on the impact but nurture the relationship too

DONT's

  • Don’t be very informal during the early interactions even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t hesitate from asking questions or pushing them, but take a formal approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Catherine is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Catherine

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Catherine move?

  • They are generally fast movers and can take quick decisions
  • Can Catherine take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Catherine

Personality Compatibility


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