Christine Ross is the Chief Experience Officer at Proof Experiences, specializing in integrated brand marketing across experiential, digital, and shopper marketing. An action-oriented leader with an Honours BA from the University of Toronto, she has a proven record of launching and growing businesses for both agencies and clients, consistently delivering results along the entire path to purchase.
Outside of her corporate role, Christine is a passionate entrepreneur and member of the running community. She is the co-founder and co-owner of BlackToe Running Inc. , an independent specialty running company with several stores in Ontario, demonstrating a deep personal and professional interest in the sport and retail space.
Unique fact: Christine successfully balances her C-suite executive role at a major marketing agency with her hands-on involvement as the co-founder of a thriving retail running business.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
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